Quotations
Insights from designers and innovators
- “There is nothing more difficult to take in hand, more perilous to conduct, or more uncertain in its success, than to take the lead in the introduction of a new order of things. For the reformer has enemies in all those who profit by the old order, and only lukewarm defenders in all those who would profit by the new order, this lukewarmness arising partly from fear of their adversaries…and partly from the incredulity of mankind, who do not truly believe in anything new until they have had actual experience of it.”Niccolò Machiavelli
- “Creativity is thinking up new things. Innovation is doing new things.”Theodore Levitt
- “Mindless habitual behavior is the enemy of innovation.”Rosabeth Moss Kanter
- “The nature of an innovation is that it will arise at a fringe where it can afford to become prevalent enough to establish its usefulness without being overwhelmed by the inertia of the orthodox system.”Kevin Kelly
- “One of the challenges of innovation is figuring out how to wipe your mind clean about what you should be doing at any given moment, and not having a religious attachment to what's gotten you there thus far.”Andrew Mason
- “You can't suppress creativity, you can't suppress innovation.”James Daly